Become a link in the Chain of Aid

Photo: Sara Lehtomaa / Suomen Punainen Risti

By purchasing the Finnish Chain of Aid reflector, you contribute to ensuring that no one is left alone in times of need.

The Finnish Chain of Aid reflector is now available. The proceeds from the reflector sales are directed through the Finnish Red Cross Disaster Relief Fund to help the most vulnerable people in Finland and around the world.

Actress Krista Kosonen is the face of the Chain of Aid campaign.

By helping others when you can, you will receive help when you need it.

When taking part in the collection, you can also be sure that the aid is delivered to those in need. The Finnish Red Cross is present in almost all countries of the world. Aid is directed to where it is needed the most.

Here and elsewhere, the aid focuses on alleviating human suffering – whether in the case of an epidemic, conflict or natural disaster.

“I feel it is our responsibility to help one another when we have the chance,” Krista Kosonen summarises.

How to become a link in the Chain of Aid

Share a photo of yourself on social media with a Chain of Aid reflector. Encourage your followers to join the Chain of Aid, purchase a reflector and use it as the nights get darker. Mention @punainenristi and #avunketjuheijastin in your post.

The reflector is sold by S Group grocery stores (Prisma, S-market, Sale, Alepa Food market Herkku), Tokmanni stores and selected museums: Heureka, Didrichsen, Turku Art Museum, Temppeliaukio Church souvenir shop and Science Centre Luuppi.

You can also buy the reflector in the online shop of the Finnish Red Cross. The reflector price is €5.

The Chain of Aid reflector is the best purchase of the autumn: vital aid work, better traffic safety and Finnish design. Photo: Sara Lehtomaa / Suomen Punainen Risti

Krista Kosonen: "You can never know what life throws your way."

Having personal experience of Hunger Day box collecting, Krista Kosonen talks about the campaign with passion: encounters during the collection have been wonderful, and helping others also makes you happy.

During the coronavirus pandemic, the actress has recognised the increased feelings of insecurity and need for help around her:

“It has become crystal clear to me how much we need help from one another. You can never know what life throws your way.”

The chain of aid is created together in order to provide help to those in the greatest need.

The reflector has the message: Let’s support each other. Always.

The Chain of Aid reflector has the right to use the Key Flag Symbol

The reflector offers everyone the opportunity to help. A reflector given as a present joins your friends and loved ones into the Chain of Aid and promotes their safety.

According to the Finnish Road Safety Council, wearing a reflector improves the visibility of a pedestrian many times over. Although people are legally obliged to use reflectors, only half of pedestrians wear one. In other words, a Chain of Aid reflector given as a present will likely come in handy.

The reflector is a Key Flag Symbol product and meeting both legal requirements and quality standards. As a Finnish design product, it also offers a way of supporting Finnish jobs.

Participate in the Hunger Day collection
Participate in the Hunger Day collection